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Today's News

Apple’s iTunes leads the digital music market, but competitors keep coming
Apple reports that online music shoppers have now purchased and downloaded over 5 billion songs from its iTunes store. But Napster and RealNetworks have launched new DRM-free music stores to chip away at Apple’s lead.

Customer reviews in e-mail marketing lift conversion rates at Mountain Gear
Outdoor apparel and gear retailer Mountain Gear placed in e-mail messages a sampling of the customer-generated product reviews posted on its e-commerce web site. The result: higher click-throughs, higher conversions and higher tickets.

The web sales growth will just keep on coming, UK trade group predicts
The Internet will account for about 50% of retail sales—including tickets and travel—and influence another 40% by 2020, James Roper, chief executive of UK e-commerce trade association IMRG, told attendees at The Future of Retail conference in London.

Direct marketers may want to to re-consider their positions on search pages
Bidding for the highest positions on search results pages may not be best for most online retailers, according to new research from AdGooroo. Bidding for the highest positions is profitable only for high-budget advertisers maximizing brand awareness.
Bice’s buys up domain names to boost traffic and sales
Bice’s Florist is closing its stores and buying up domain names as part of its strategy to drive more customers to its site and boost e-commerce sales.

Luxury goods retailers fall short in online community building
While luxury goods retailers understand the importance of search engine optimization and offering a variety of items online, they fall short in building online communities, according to a Luxury Institute survey.

UK e-retailers have big opportunities on the continent, consultant says
UK consumers are more likely to have broadband access and spend more online than those in Continental Europe, says Tony Stockil, CEO of Javelin Group. He says UK retailers are well positioned to win the business of web shoppers in mainland Europe.

Lowe’s jumps up among Home & Garden sites in May
With 41% growth in unique visitors in May from May a year ago, Lowe’s Cos. Inc. is breathing down the neck of Home & Garden category web leader The Home Depot, according to Nielsen Online.


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